Rolling Identity

Today sees the launch of my logo design for online art platform Unrealised Projects. In answer to their 'rolling identity' initiative which sees a variety of logo designs created by artists and illustrators as a source for web and print promotion that challenges idea of brand recognition, my design is presented in my trademark creole style with interlocking hoops that give a nod to the evolving and rolling concept. 

Visit Unrealised Projects for more information about their rolling identity programme - further details on my art and design practice may be viewed at jonathanvelardi.com